the concept
Join us in celebrating the richness of Pakistani culture and heritage through the lens of Pink Rock Salt at the World Expo in Osaka, Japan. Discover its many uses and marvel at the natural beauty it brings to our lives. Whether you are drawn by its aesthetic appeal, health benefits, or historical significance, you will find a universe of stories within each grain of this wonder of nature.
Curator: Noorjehan Bilgrami

Universe of Possibilities in a Grain of Pink Salt
Wellness
For centuries, salt has been celebrated for its therapeutic properties. Pink salt, rich in trace minerals, enhances its appeal in wellness practices.
Gastronomy
Pink salt, with its rich minerals and appealing hue, elevates culinary experiences, making it a staple for chefs and home cooks.
Agriculture
Pink salt supports animal health by providing essential minerals like magnesium and potassium, enhancing agricultural practices.
Technology
Pink salt despite its simplicity, is essential to modern technology, advancements in sustainable materials, and innovations across industries.